Sökresultat för: Michael Regester
Risk Issues and Crisis Management in Public Relations (Häftad)
avMichael Regester, Judy Larkin
ISBN: 9780749451073 - UTGIVEN: 200806The reputation of an organisation influences who we buy from, work for, supply to and invest in. Intangible assets, of which reputation forms an important part, account for well over 50 per cent of the value of the Fortune 500 and even more in the case of the FTSE 100. This fourth edition of "Risk I[...]
